Studio cards are cards that were quite popular while the 1950s. The clear highlight of these cards is that they were tall and the messages they had was sharp, even cutting, which is a marked incompatibility to the mild sort of humor that was seen in greeting cards of the time.
If you wanted to send out a message in a different way, what you had to choose was studio cards. The pioneers who industrialized this card style were Rosalind Welcher and Fred Slavic. After the Second World War, they established a business called Panda Prints. Rosalind Welcher designed what was called 'Studio cards' and Fred Slavic. Handle Card production and administered the printing process. The reckon why they became so popular at that single duration was because they wee the first to come out with the opinion of a humorous card.
The messages were so different done, with a touch of sharp wit that they abruptly drew attention. One of the earlier cards had a Shakespearian actor stating in the front 'Alas and Alack, turn the calendar back', and inside the card was a saying 'Me think I've forgotten when you were Begotten'. This is a classic example of the kind of humor that was displayed in these cards. Since the cost of owing a printing press was colossal Rosalind Welcher and Fred Slavic opted for screen printing.
Panda Prints which initiated the popularity of Studio Cards became a very prosperous company. They had a lot of competitors too. Some of the cards were so popular that they were displayed in museums. For example, you can see Rosalind Welcher's Studio Cards in the Metropolitan Museum of Art. Eventually, Panda Prints ended shop in 1977 when Hallmarks Cards brought franchises in shopping malls. Hallmarks Cards demanded that only their cards be sold and this caused a loss of business.
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